Have you ever wondered how the diversity of your team can be the secret weapon in your business?
You may hear “diversity, equity, & inclusion,” “equal opportunity employment,” and “workplace diversity” all the time. But it is more than just buzzwords! It isn’t a virtue signal or new policy, that no one thinks about. It’s not a 30-minute training you do once and then fully understand all of the dimensions of different identities.
Leaders, it’s a non-negotiable in today’s world. It has to be embedded in your everyday practices when it comes to designing epic employee and customer experiences. What we know for sure is that a diverse team brings multiple perspectives and so much more.
You’ll learn what the benefits are of having diverse teams throughout your organization, whether they’re high-up in leadership positions or just getting started at entry-level positions. And, you’ll understand your customers and why it’s important to them.
Take away some tools, techniques, and exercises from this episode to implement in your Diversity and Inclusion strategy today!
I talk about:
- What’s needed in your playbook for a winning DEI strategy
- The ways different types of people experience your brand
- The cost of unconscious bias
- Ideas on where to start with DEI practices
- What these practices look like and teach us in the real world
- …And more!
Memorable Quotes:
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“Today we’re talking about diversity, equity, and inclusion. And my friend, it’s more than just a buzzword. It’s really your secret weapon in business.” – Crystal D’Cunha
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“What we know for sure is that a diverse team brings you multiple perspectives. And when you have multiple perspectives, you’re able to catch things. You’re able to be better equipped to understand not only your employees and your team, but your customers. And it’ll really give you that playbook on how you can kind of write a winning strategy for success.” – Crystal D’Cunha
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“I want you to really think about things that you might not think are challenging. It can cost you if we’re not financially cost you, but aside from the financial costs of it, it really can be turmoil and treacherous in an organization because there’s a lack of sense of belonging. There’s a lack of sense of appreciation and value and respect.”- Crystal D’Cunha
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“Little things we can start with, low-hanging fruit, is making sure your job descriptions are gender neutral, perhaps making sure that you’re celebrating a variety of holidays, not just the typical Christmases and Easters and Thanksgivings, but really holidays that celebrate everybody in your organization and their religions and respecting their special days.” – Crystal D’Cunha
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“And when their life experiences and perspective change, their biases and their mindset starts to shift a little bit because what they knew to be true now might be adjusted or maybe it’s confirmed, but that bias starts to adjust and be a little more open, and it’s human nature. We need to be able to make sure that we’re staying open to these things.” – Crystal D’Cunha
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“In order for you to have that competitive edge, you have to remember to be able to give your team the tools they need to succeed. And diversity, equity, and inclusion. Not only is it going to help you to move things forward from an employee perspective and that team connection, but it allows you to start to attract a different market share as well.” – Crystal D’Cunha
Resources Mentioned:
FREE DOWNLOAD – 60 Days to Customer Experience Success!: https://22243350.hs-sites.com/free-guide-0
FREE DOWNLOAD – 20 Virtual Team Building Activity:
https://gettheinsideview.com/team-building/
Apply for the next cohort of the Leadership Experience Excellence: https://gettheinsideview.com/project/lxe/
DEI Training: https://gettheinsideview.com/project/diversity-inclusion/
Are you ready to design a dynamic team environment, engineer epic customer experiences, and MAXIMIZE PROFITABILITY & BUSINESS GROWTH? If this sounds like you – Then I’d be delighted to chat! Click the link below to connect! 30-minute calls: https://calendly.com/crystaldcunha/30min
Fascination Advantage: https://www.howtofascinate.com/
