About Us
There is nothing more memorable
than excellent customer service. With
22+ years of experience, The INSIDE
View leads by example.
Shaping the Leadership Landscape
Award-winning executive and globally acclaimed speaker
Shaping the Leadership Landscape
Award-winning executive and globally acclaimed speaker
CX LEADER OF THE YEAR
Meet Crystal D’Cunha
Crystal D’Cunha – CEO of The INSIDE View Inc. | Leadership & CX Thought Leader
Crystal D’Cunha is an award-winning global speaker, leadership coach, and CX expert whose mission is to transform cultures through leadership, CX, EX, and DEI strategies. As the CEO of The INSIDE View Inc., Crystal partners with organizations across industries to build high-performing teams, ignite passion, and create exceptional customer experiences. Her certifications from the Disney Institute and mentorships with John Maxwell and Tony Robbins have shaped her unique approach to leadership and service excellence.
Crystal is also a Fascinate Certified Advisor, trained by Sally Hogshead, which allows her to help leaders and organizations discover their “fascination advantage”—the authentic qualities that make them engaging and influential. By integrating the Fascinate framework into her keynotes, workshops, and executive coaching sessions, Crystal empowers teams to connect authentically and create unforgettable experiences.
Crystal has inspired audiences around the world—from Canada and the U.S. to London, Africa, India, and beyond—through both in-person and virtual events. She offers keynotes, panel moderation, sales rallies, and interactive workshops, ensuring the learning lasts far beyond the event itself.
Her contributions to the industry have earned her multiple awards, including:
- 2024 CX Influencer of the Year – CXPA Toronto
- 2024 RBC Women of Influence Nominee
- GOLD Stevie Award Winner (2021) – International Stevie Awards
- YWCA Champion Award (2022)
Crystal is also the host of the Leader Listen Up Podcast, which launched as one of the top 10 business podcasts in the country. She provides additional visibility to her guests through her YouTube channel—further amplifying their insights to a global audience.
When not on stage, Crystal and her son, Zorique, are exploring the world together, embracing their love for adventure, food, and hospitality. From firewalking with Tony Robbins to zip-lining in the Caribbean, Crystal’s passion for bold experiences shapes her philosophy: life is best lived through meaningful connections and fearless action.
Leader Listen Up Podcast: Listen on YouTube
LinkedIn: Connect with Crystal
TikTok: @crstld
Instagram: @crstld @gettheinsidevu
Email: [email protected]
A GLOBAL BRAND
Why The INSIDE View?
Experience in leading and coaching sales forces valued at $50+ million
As a former executive, Crystal spent nearly two decades in the corporate world. Through exploration, experimentation and Examination, Crystal designed The INSIDE View’s Signature Sales System: Customer Service Excellence (CSE)!
Her career has taken her around the world, creating a global brand
A home base in Canada and with the use of multimedia reporting tools and strategic affiliate partnerships, the INSIDE View is one of a kind leader in the training industry.
We tap into the passion and purpose of sales leaders by setting new standards
We enhance the consumer experience from every angle, and change the paradigm of organizational culture by setting a new standard. Our approach is unique and has become a disruptor in the Customer Experience industry.
Start Your Journey With Us!
Are you ready to elevate yourself and your business? Get in touch!
CORE VALUES
The INSIDE View’s 10 Core Values
Deliver memorable experiences consistently
Welcome and inspire change
Always assume good intentions by practicing family values
Be unique – Be yourself!
Be fascinating and curious
Be creative, innovative, and open to achieving BHAG’s
Do more with less
Have the courage to be honest with yourself and others
Get out there! Contribute and enjoy your community
Think BIG, have FUN, and do GOOD!
CX LEADER OF THE YEAR
Meet Crystal D’Cunha
We Ignite Leaders, Excite Employees, and Delight Customers so businesses can grow and thrive to be
better, helping YOU achieve maximum profitability and outstanding business growth.
- We’re here to Ignite Leaders, Excite Employees, and Delight Customers around the world for the benefit of humankind.
- We design to delight, while keeping it simple, strategic, and unexpected!
- We only work with leaders and organizations in which we believe we can make a significant contribution to the experience they deliver.
- We believe in saying YES to the driven and motivated, and NO to those who are not. This enables us to focus on creating positive, lasting change within organizations.
- We use deep collaboration and cross-pollination of our groups, which allows us to innovate in a way that others cannot.
TESTIMONIALS
What people are saying
Crystal came to speak at The Burlington Networking Group (BNG) this March on how to WIN and KEEP customers through Employee & Customer Experience. She gave us a taste of her vast knowledge on this topic and provided additional tools and resources to ignite us to be better leaders and provide positive customer experiences.
Salma Burney
Operations & Team Support, Guelph Royals
Crystal for taking the time to custom tailor the training workshop to the specific needs of our company. The customized presentation coupled with your enthusiasm and passion for great customer experience is infectious and provided an amazing experience for our management team. We look forward to a successful partnership.
Corey Sparkman
HOCO “Fun by the Falls”